The company is 'borrowing a page from' [=using a technique or idea first used by] its largest competitor.
After his heart attack, my grandfather always felt that he was 'living on borrowed time'.
You may want to 'borrow/take a page from his book' and study harder for your finals.
(..) So, on the cover above the title... Does Santa know that you left the workshop? You know, we're all laughing our heads off. Did you have to borrow a reindeer to get down here? Buddy... go back to the basement. Hey, jack weed, I get more action in a week Than you've had your entire life. (..)2003 Elf