After laying off hundreds of workers, the company isn't going to win any 'popularity contests' around here. [=the company is not well liked after laying off hundreds of workers]
The losing candidate is 'contesting' the results of the election. = ('US') The losing candidate is 'contesting' the election.
The rule is being 'contested' by a number of students at the university. [=students are formally complaining about the rule]
(..) I've been with Secretary Kirkman's staff for three years. It's President Kirkman now, and you're not authorized. If you are choosing this moment for a pissing contest, Aaron... That's my point, Emily. This is no contest. Now, if you'll excuse me... President Kirkman needs people (..)2016 TvShow: Designated Survivor Title: Pilot Season: 1 Episode 1