He seems to have written his memoirs mainly so that he can 'dish the dirt' on all his former lovers.
The police 'struck pay dirt' when a witness came forward with new information.
The band 'hit pay dirt' [=had a big success] with their first single.
(..) That's right. It's gonna be great, Jay. I'm telling ya. I got a vegetable garden. Two years ago, it was a patch of dirt in my backyard. Now I got tomatoes, I got five kinds of beans, I got squash. And between you and me, I'm even thinking about (..)2012 TvShow: Modern Family Title: Bringing Up Baby Season: 4 Episode 1