He has become a 'folk hero' in his home state because of the work he has done to help poor children.
He doesn't much care for city 'folk'. [=people who live in a city]
His 'folks' gave him everything a kid could want.
(..) Danny, check TC's radio. TC? Glenn, Sal, in the hole! - Get those people outta here! - Move 'em back! Move back, folks! I sent four men down there for the boy. Report is, his eyes had turned black. Now we've lost communication with my men. What about my men? What about my men! (..)1998 The X Files