He has become a 'folk hero' in his home state because of the work he has done to help poor children.
He doesn't much care for city 'folk'. [=people who live in a city]
His 'folks' gave him everything a kid could want.
(..) We've been getting death threats. I understand, sir. Log in and check your weapon. I can't take all the credit. Senator Martin, the Justice Department, people at the FBI, folks at the Baltimore state hospital. And now for the hard part: Apprehending the suspect. Excuse me, folks. (..)1991 The Silence of the Lambs
(..) You officers and gentlemen, listen here now. There's things we need to do for her. I know that y'all brought her this far and her folks would thank you if they could for your kindness and your sensitivity. But now please go on now and let us take care of her. Go on now. Thank you. (..)1991 The Silence of the Lambs