They found a ready 'market for' their products. [=they easily found many people who wanted to buy their products]
When he tried to sell his car he found out that its 'market value' was much lower than he had expected.
He believes that housing prices should be determined by 'the market' without government interference.
(..) I'll take the Pepsi Challenge... with that Amsterdam shit any old day of the fucking week. That's a bold statement. This ain't Amsterdam, Vince. This is a seller's market. Coke is fucking dead as... dead. Heroin is coming back in a big fucking way. All right, give me three grams of madman. (..)1994 Pulp Fiction