Their older children all became doctors, but their youngest son chose/followed a different (career) 'path'.
His friends all went to college, but he chose to 'follow' a different path. [=to do something different]
He believes the average consumer is being 'led down the garden path' by the promises in advertisements.
(..) Hello, hairballs! You may have one today Bolt, but in the end... ...we will get your little Penny. Not likely cat. For you've choosen to follow the path of evil,... ...ultimately we'll destroy you, along with your fiendish puppet master. - Wow! - I know. Okay, watch this. She is a goner, dog. (..)2008 Bolt