The man's 'photograph' was on the front page of the paper. = A 'photograph' of the man was on the front page of the paper.
The exhibit included videos as well as 'still photographs'. [=ordinary photographs that are not videos, movies, etc.]
He 'photographs' well. [=he looks good in photographs; he is photogenic]
(..) What is this one about? Well, I was thinking we dont have any photographs of us... And I thiugh this song could be... ... like a photograph. We capture us and this moment of our life together... I like your photography. I can see you in it. (..)2013 Her