I think you're just 'setting' yourself 'up for' a big disappointment. [=you're expecting something that won't happen and you will be disappointed when it doesn't]
They are improving the safety of their vehicles and 'setting' a higher standard for other companies (to follow).
You will have the opportunity to view the animals in their natural 'setting'. [='environment']
(..) There's no point in getting nasty. You keep trying to turn this into a contest. OK. Maybe we can talk about setting some kind of time limit. Yeah. Once around for the deal, huh? It's... a quarter after six. Someone before mentioned seven o'clock. That's a point at which we might begin to (..)1957 12 Angry Men