I think you're just 'setting' yourself 'up for' a big disappointment. [=you're expecting something that won't happen and you will be disappointed when it doesn't]
They are improving the safety of their vehicles and 'setting' a higher standard for other companies (to follow).
You will have the opportunity to view the animals in their natural 'setting'. [='environment']
(..) - Fire! And then there's the Monstrous Nightmare. Only the best Vikings go after those. They have this nasty habit of setting themselves on fire. Reload! I'll take care of this. But the ultimate prize is the dragon no one's ever seen. - We call it the... - Night Fury! (..)2010 How to Train Your Dragon