The news of her death sent him into a 'spin'. [=caused him to become very unhappy, to lose control of his life, etc.]
The 'spin doctors' from both sides were already declaring victory for their candidates as soon as the debate ended.
He accused the companies of 'spinning' the results of their studies to their own benefit.
(..) You got somewhere to go? Maggie. Maggie. Down and down and down I go Round and round and round I go Round and spin Loving the spin I'm in Loving that old black magic... called love Love! SETH: (..)1998 City of Angels